Industries Market Research Reports

The $3.58 billion global video conferencing devices market is undergoing seismic changes in the wake of massive work, workplace, and workforce transformation. Driven by the shift to remote work, video adoption saw hyper-growth during the pandemic years. The market is currently undergoing significant normalization, as it gets aligned with the new fu...

Abrupt, massive and disruptive changes of the past several years have pushed cloud communications services and intelligent devices to the forefront. Globalization, evolving workforce demographics, rapidly shifting customer requirements, and technology advancements are transforming how and where work is performed. Unified communications and collabor...

14 Dec 2022  |  Europe  |  Market Research

Analysis of the European UCaaS Market—Forecast to 2028

A Return to Growth as Businesses Adapt to and Shape the New Normal

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This study provides an in-depth analysis of the European hosted IP telephony and UCaaS market, including a forecast of installed users, average prices and provider revenue until 2028. The study discusses the impact of the COVID-19 epidemic on businesses and users, and the effects of economic hardship on services adoption and provider growth strateg...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

Although the telecoms landscape in APAC has changed a lot since the onset of the COVID-19 pandemic, data as a key driver of traffic and 5G monetization as the industry’s biggest bottleneck remain important trends impacting the industry. As 5G enterprise develops, enhanced mobile broadband (eMBB) is expected to continue to impact the mobile operat...

The COVID-19 pandemic changed market trends, with digital and self-service now the norms. Meanwhile, companies are still implementing plans decided before the pandemic. Many of these plans include new retail store openings and using new marketing technology for retail stores to improve sales, customer experience, and operational efficiency. Suppose...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

The impact of Covid-19 continues to reverberate in the Internet of Things (IoT). In addition, the fears of a global recession will have an impact on the market. While this impact is likely to be felt more in the EMEA region, other regions will be impacted by the global recession and inflationery pressures. This Reforecast of the IoT space shows tha...

21 Sep 2022  |  Europe  |  Frost Radar

Frost Radar™: European UCaaS Market 2022

A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines

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Digital technologies and cloud communications and collaboration services, in particular, have provided solutions to European businesses and public sector organizations looking to bridge physical distances across employees, customers, suppliers, and partners. Flexible consumption models, mobile-ready solutions, and collaboration-rich user experience...