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01 Sep 2020  |  Global  |  Market Research
Empowering the Future of VR/AR Content Consumption through 5G
Highlighting Industry Use Cases of Immersive Technology
This industry insight covers the opportunity for 5G in relation to the industry-wide adoption of virtual reality (VR) and augmented reality (AR) technology in select use cases. The insight seeks to answer the following questions: What is the status of global 5G deployments? How will 5G help VR/AR technology applications? What are the challenges and...
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03 Jun 2020  |  North America  |  Market Research
Global Digital Signage Systems Market, Forecast to 2025
Innovation in Display Technologies, Falling Prices, and the Emergence of Turnkey Solution Providers Drive Growth
Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth. A key value proposition of signage networks is that they can be dep...
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06 May 2020  |  North America  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Online Video Platforms Market
An Assessment of Market Direction to Prepare for the Rebound
Online video platforms (OVPs) play a critical role in delivering online video content to the world. OVPs enable media and entertainment companies including broadcasters, multiple-system operators, publishers, and other content owners to publish, protect, manage, and monetize their digital video assets. OVPs also power the video for online propertie...
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16 Apr 2020  |  Global  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market
Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic
Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...
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28 Feb 2020  |  North America  |  Market Research
Global Set-top Box (STB) Market, Forecast to 2024
IPTV is the Largest and the Fastest-growing Segment in the Mature STB Market; 4K, HDR, and Voice Assistants are Key Features
The rising consumption of consumer streaming will drive the expansion of the over-the-top (OTT) ecosystem. This has prompted innovation in the global set-top box (STB) market, and streaming STBs will increasingly replace traditional devices throughout the forecast period (2019-2024). Unit shipment is expected to increase from 242.9 million in 2019 ...
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08 Jan 2020  |  North America  |  Market Research
Global Smart TVs Market, Forecast to 2025
4K/HDR and Falling Prices to Drive Market Growth as Competition from Chinese Vendors Intensifies
Falling prices and the demand for next-generation features such as 4K and HDR continue to be the strongest drivers for smart TV sales. Even as the price of the highest-end models continues to rise as screen sizes and device sophistication at the high end continue to grow, there is falling disparity between traditional and smart TV price points at t...
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13 Dec 2013  |  North America  |  Market Research
Global Trends in Blu-Ray Technology
Blu-ray will Thrive on the Back of Evolving High-resolution Video Technologies
The study on global trends in Blu-ray technology provides an analysis of the following categories of video-enabled consumer electronic devices: Blu-ray players, Blu-ray discs, and aftermarket BD PC drives. The insight analyzes factors that will likely impact the growth of video consumer electronic devices that support Blu-ray over the next 1224 mo...
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11 Dec 2013  |  North America  |  Strategic Forecasting
North American Video Tracker: Third Quarter 2013
The North American Video Tracker: 3Q 2013 includes tracking data for the following: - Subscribers - Revenue - Net additions / (losses) - Market share data Projections on subscribers and revenue
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10 Dec 2013  |  Global  |  Market Research
Global Marketing Automation Software Market
MAS Becomes a must have Tool, Enabling Marketers to Focus on Measurement, Driving Revenues
This global marketing automation software (MAS) market study discusses the drivers and restraints to growth, market trends, and technology trends. Global and regional forecasts are included. The base year is 2013 and the forecast period runs through 2020. The market is divided into 3 regions: NALA, EMEA, and APAC. The study covers pricing trends al...
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10 Dec 2013  |  North America  |  Market Research
Global Trends in Video-on-Demand Technology
Demand for Video Anywhere, Anytime Drives the VOD Market
With rising demand for video-on-demand (VOD) content on multiple devices and made accessible at any time, the VOD industry has grown exponentially in the last 3 years. This market insight covers emerging global trends in this industry. It measures VOD content by number of subscribers and titles streamed, and it is further segmented by the different...
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