Entertainment and Media

The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.

Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.

We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.

  1. 16 May 2024  |  Global  |  Market Research

    Top 10 Strategic Imperatives in Digital Content Services, 2024

    The Top Transformations Impacting Future Growth Potential

    The Rise of AI and Evolving Tech: While Generative AI and continuous tech advancements pose challenges, they also unlock opportunities. Businesses must embrace AI yet ensure human oversight. They should remain adaptable to integrate new technologies into their services and stay ahead of the curve. Monetization and Skills Transformation: New mone...

    $2,450.00
  2. 02 May 2024  |  Global  |  Market Research

    Evolution of the CDN Industry

    Competition Intensifying to Enable Future Workflows

    This compact yet impactful study considers the evolution of the CDN industry as it comes to encompass a wider range of integrated services, leveraging the distributed network as an edge platform. Traditional CDNs are shifting their operating models and meeting the competition from upstarts with different value propositions and business models to si...

    $2,450.00
  3. 08 Jan 2024  |  North America  |  Market Research

    Top 10 Growth Opportunities in Digital Content Services, 2024

    The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services

    The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world s population is estimated to be...

    $2,450.00
  4. 12 Jun 2023  |  Global  |  Market Research

    Online Video Platform Growth Opportunities

    Converging Services and the Expanding Content Universe Propel New Uses and Drive Efficiency

    This Frost & Sullivan study surveys the online video platform (OVP) market, which has become an increasingly critical enabler of all digital content. The study considers OVP providers that support enterprises, brands, and organizations to inject video into their websites, apps, and other online properties and leverage audience data for additional b...

    $2,450.00
  5. 28 Apr 2023  |  North America  |  Market Research

    How Generative AI is Transforming Digital Content Services

    ChatGPT Sparks Public Awareness of and Growth Opportunities for AI Platforms, Start ups, Cloud Providers, and Dataset Vendors

    From its conception in the 1950s to early 2023, artificial intelligence (AI) underwent a series of improvements, from machine learning (ML) to deep learning (DL), which enabled it to mimic human responses (conversational AI), identify images (computer vision), and generate digital text, images, audio, and video, among other content types (generativ...

    $2,450.00

    Special Price $2,205.00 save 10 %

  6. 17 Apr 2023  |  North America  |  Market Research

    Global Content Monetization Opportunities for Telcos in the Metaverse

    Vast Revenue Growth Opportunities Await Operators Positioning as Metaverse Content Providers

    Diversification beyond a telco’s core connectivity business is a necessity as various traditional services (e.g., fixed-line telephony, wireless telephony, and broadband offerings) commoditize. Telcos that successfully transition their business to newer edge computing and digital content services will remain relevant and succeed in the market. ...

    $2,450.00

    Special Price $2,205.00 save 10 %

  7. 20 Dec 2022  |  Europe  |  Market Research

    European Metaverse(s)?

    The Issues, Concerns, and Opportunities that make Europe Unique

    In this research piece, we look at the potential of the metaverse globally and, in particular, the impact on European businesses. The report uses Frost & Sullivan’s working definition for the metaverse and considers what the metaverse is, what it is not, and what it can create. The metaverse will be the next iteration of the internet (Web 3.0), a...

    $2,450.00

    Special Price $2,205.00 save 10 %

  8. 19 Dec 2022  |  Global  |  Market Outlook

    Top 10 for 2023: Growth Opportunities for the Digital Content Industry

    The increase in global internet users, internet traffic, active social media users, and unique mobile phone users has driven digital content growth. In 2022, the industry saw more than 150 million new global internet users, a spike of more than 25% in internet bandwidth, 200+ million new active social media users, and 90+ million unique mobile phon...

    $2,450.00

    Special Price $2,205.00 save 10 %

  9. 15 Dec 2022  |  North America  |  Market Research

    The Impact of the Metaverse on Digital Advertising

    The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences

    The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...

    $2,450.00

    Special Price $2,205.00 save 10 %

  10. 25 Mar 2022  |  North America  |  Market Research

    Customer Perspectives on QoE (Quality of Experience) for Streaming Video

    QoE Has Become a Key Competitive Differentiator for Streaming Companies

    The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...

    $4,950.00

    Special Price $3,712.50 save 25 %