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Entertainment and Media
The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.
Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.
We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.
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20 Dec 2022 | Europe | Market Research
European Metaverse(s)?
The Issues, Concerns, and Opportunities that make Europe Unique
In this research piece, we look at the potential of the metaverse globally and, in particular, the impact on European businesses. The report uses Frost & Sullivan’s working definition for the metaverse and considers what the metaverse is, what it is not, and what it can create. The metaverse will be the next iteration of the internet (Web 3.0), a...
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15 Dec 2022 | North America | Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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20 Oct 2022 | Latin America | Market Research
Growth Opportunities in Global Audio Streaming Services
Digital Streaming Platforms Revolutionizing the Consumption of Music, Podcasts, and Audiobooks
In 2021, the global audio streaming services market earned revenues of $31.35 billion, which is up 18.8% when compared to 2020. Growth in 2021 resulted mainly from the great popularity of audio streaming platforms and subscription models, broader availability of fast-speed connections with low latency (e.g., 5G), expansion of these services to ...
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07 Sep 2022 | Latin America | Market Research
Global Content Delivery Network (CDN): Growth Opportunities and Analysis
From Serving Caches to Edge Platforms, CDNs are Evolving to Fuel Transformational Growth and Accelerate Next generation Applications
This study examines the market of CDN vendors, including commercial CDN providers (those caching content in their own or partnering networks of servers), telco CDN providers (telecommunications operators using their transit and server infrastructure), and value-adding resellers. While each vendor defines its portfolio differently, this study classi...
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01 Aug 2022 | Latin America | Market Research
Growth Opportunities for Global Subscription Video on Demand (SVOD) Services
COVID-19 Pandemic Marks a New Era for SVOD as Both Market Demand and Competition Intensify
This study covers the global market for SVOD services that go over the top (OTT), meaning that providers distribute them directly to customers over a public internet connection. The study excludes other means of delivering on-demand content, such as satellite services or internet protocol TV (IPTV). The booming SVOD market presents immense growt...
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25 Mar 2022 | North America | Market Research
Customer Perspectives on QoE (Quality of Experience) for Streaming Video
QoE Has Become a Key Competitive Differentiator for Streaming Companies
The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...
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27 Dec 2017 | South Asia, Middle East & North Africa | Market Research
Over-the-Top (OTT) Video Executive Brief on Highlights of the Industry, India, April–September, 2017
An Executive Brief of the Latest Platforms, Content Strategies, Funding Rounds and Partnerships in the Indian OTT Video Ecosystem
This executive brief is a summary of all the latest developments and industry updates from April to September 2017. It covers major Over-the-top (OTT) platforms, new entrants, latest features unveiled, service expansion, partnerships and collaborations between content owners, producers, telecom operators, smartphone OEMs, distributors, OTT platform...
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09 Nov 2017 | South Asia, Middle East & North Africa | Market Research
Pay TV Services in India, 2017
Market Heading for a Massive Reshuffle with Digitization and New Mandates to Encourage Subscription to Paid Services
The Pay TV services market in India is undergoing an overhaul with landmark mandates like digitsation, GST and demonetisation having manifold implications on the services. The herculean task of migrating the leagcy TV viewers in the country to digital and pay TV subscribers will define the future of the television industry. A social revolution in t...
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25 Oct 2017 | North America | Market Research
OTT Services Yet to Achieve Service & Monetization Parity Across Traditional & Online Broadcasts
As consumers shift content consumption preferences, existing services highlight many shortcomings of the OTT ecosystem
Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live linear managed experiences. While tier-1 services such as Comcast and others are coming closer to this idea in the United States, the overall problem is far from solved. Even a decade after Netflix and Hulu...
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25 Oct 2017 | North America | Market Research
Analysis of Fastly’s New Approach to Load Balancing in the Cloud
Cloud Load Balancers Address the Traditional Shortcomings of Appliance-based Solutions
Load balancing in the cloud is not a novel concept. Akamai, Neustar, Dyn, and AWS have been offering DNS-based cloud load balancing for a long time. The cloud based approach has many benefits over more traditional appliance-based solutions, but there are still a number of shortcomings. Fastly’s recently released load balancer product takes an int...
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