Entertainment and Media

The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.

Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.

We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.

  1. 19 Jan 2024  |  North America

    Evaluating the Perceptions and Use of Immersive Technologies and the Metaverse

    Highlights from the 2023 Frost & Sullivan Global IT Decision Makers Survey

    Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as immersive services, the metaverse, the Internet of Things, artificial intelligence, and the cloud. This report leverages the information collected on Frost & Sullivan s 2023 IT Decision Makers Survey to analyze t...

    $4,950.00
  2. 08 Jan 2024  |  North America

    Top 10 Growth Opportunities in Digital Content Services, 2024

    The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services

    The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world s population is estimated to be...

    $2,450.00
  3. 29 Sep 2023  |  North America

    Frost Radar™: Enterprise Video Platforms, 2023

    A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines

    Frost & Sullivan’s global team of analysts and consultants continuously researches a wide range of industries across the globe. Primary and secondary analyses span the entire value chain, identifying organizations that consistently develop new growth strategies based on a visionary understanding of the future and a proven ability to effectively a...

    $4,950.00
  4. 28 Apr 2023  |  North America

    How Generative AI is Transforming Digital Content Services

    ChatGPT Sparks Public Awareness of and Growth Opportunities for AI Platforms, Start ups, Cloud Providers, and Dataset Vendors

    From its conception in the 1950s to early 2023, artificial intelligence (AI) underwent a series of improvements, from machine learning (ML) to deep learning (DL), which enabled it to mimic human responses (conversational AI), identify images (computer vision), and generate digital text, images, audio, and video, among other content types (generativ...

    $2,450.00
  5. 17 Apr 2023  |  North America

    Global Content Monetization Opportunities for Telcos in the Metaverse

    Vast Revenue Growth Opportunities Await Operators Positioning as Metaverse Content Providers

    Diversification beyond a telco’s core connectivity business is a necessity as various traditional services (e.g., fixed-line telephony, wireless telephony, and broadband offerings) commoditize. Telcos that successfully transition their business to newer edge computing and digital content services will remain relevant and succeed in the market. ...

    $2,450.00
  6. 21 Dec 2022  |  North America

    Evaluating Perceptions and the Use of Immersive Technologies and the Metaverse

    Highlights from the 2022 Frost & Sullivan Global IT Decision Makers Survey

    Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as the internet of things, artificial intelligence, and the cloud. Frost & Sullivan’s 2022 IT Decision Makers Survey included a new section to understand the perception and use of immersive technologies and the metav...

    $4,950.00

    Special Price $4,455.00 save 10 %

  7. 15 Dec 2022  |  North America

    The Impact of the Metaverse on Digital Advertising

    The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences

    The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...

    $2,450.00

    Special Price $2,205.00 save 10 %

  8. 06 Oct 2022  |  North America

    Frost Radar™: Computer Vision—2022

    A Benchmarking System to Spark Companies to Action—Innovation that Fuels New Deal Flow and Growth Pipelines

    Frost & Sullivan’s global team of analysts and consultants research a wide range of industries. Primary and secondary analysis spans the entire value chain, identifying organizations that consistently develop new growth strategies based on a visionary understanding of the future and a proven ability to effectively address emerging challenges and ...

    $4,950.00

    Special Price $4,455.00 save 10 %

  9. 25 Mar 2022  |  North America

    Customer Perspectives on QoE (Quality of Experience) for Streaming Video

    QoE Has Become a Key Competitive Differentiator for Streaming Companies

    The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...

    $4,950.00

    Special Price $3,712.50 save 25 %

  10. 03 Jun 2020  |  North America

    Global Digital Signage Systems Market, Forecast to 2025

    Innovation in Display Technologies, Falling Prices, and the Emergence of Turnkey Solution Providers Drive Growth

    Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth. A key value proposition of signage networks is that they can be dep...

    $4,950.00

    Special Price $3,712.50 save 25 %