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21 Dec 2022  |  North America  |  Customer Research
Evaluating Perceptions and the Use of Immersive Technologies and the Metaverse
Highlights from the 2022 Frost & Sullivan Global IT Decision Makers Survey
Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as the internet of things, artificial intelligence, and the cloud. Frost & Sullivan’s 2022 IT Decision Makers Survey included a new section to understand the perception and use of immersive technologies and the metav...
$4,950.00 -
19 Dec 2022  |  Global  |  Market Outlook
Top 10 for 2023: Growth Opportunities for the Digital Content Industry
The increase in global internet users, internet traffic, active social media users, and unique mobile phone users has driven digital content growth. In 2022, the industry saw more than 150 million new global internet users, a spike of more than 25% in internet bandwidth, 200+ million new active social media users, and 90+ million unique mobile phon...
$2,450.00 -
15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
$2,450.00 -
06 Oct 2022  |  North America  |  Frost Radar
Frost Radar™: Computer Vision—2022
A Benchmarking System to Spark Companies to Action—Innovation that Fuels New Deal Flow and Growth Pipelines
Frost & Sullivan’s global team of analysts and consultants research a wide range of industries. Primary and secondary analysis spans the entire value chain, identifying organizations that consistently develop new growth strategies based on a visionary understanding of the future and a proven ability to effectively address emerging challenges and ...
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25 Mar 2022  |  North America  |  Market Research
Customer Perspectives on QoE (Quality of Experience) for Streaming Video
QoE Has Become a Key Competitive Differentiator for Streaming Companies
The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...
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01 Sep 2020  |  Global  |  Market Research
Empowering the Future of VR/AR Content Consumption through 5G
Highlighting Industry Use Cases of Immersive Technology
This industry insight covers the opportunity for 5G in relation to the industry-wide adoption of virtual reality (VR) and augmented reality (AR) technology in select use cases. The insight seeks to answer the following questions: What is the status of global 5G deployments? How will 5G help VR/AR technology applications? What are the challenges and...
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03 Jun 2020  |  North America  |  Market Research
Global Digital Signage Systems Market, Forecast to 2025
Innovation in Display Technologies, Falling Prices, and the Emergence of Turnkey Solution Providers Drive Growth
Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth. A key value proposition of signage networks is that they can be dep...
$4,950.00 -
06 May 2020  |  North America  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Online Video Platforms Market
An Assessment of Market Direction to Prepare for the Rebound
Online video platforms (OVPs) play a critical role in delivering online video content to the world. OVPs enable media and entertainment companies including broadcasters, multiple-system operators, publishers, and other content owners to publish, protect, manage, and monetize their digital video assets. OVPs also power the video for online propertie...
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16 Apr 2020  |  Global  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market
Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic
Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...
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28 Feb 2020  |  North America  |  Market Research
Global Set-top Box (STB) Market, Forecast to 2024
IPTV is the Largest and the Fastest-growing Segment in the Mature STB Market; 4K, HDR, and Voice Assistants are Key Features
The rising consumption of consumer streaming will drive the expansion of the over-the-top (OTT) ecosystem. This has prompted innovation in the global set-top box (STB) market, and streaming STBs will increasingly replace traditional devices throughout the forecast period (2019-2024). Unit shipment is expected to increase from 242.9 million in 2019 ...
$3,000.00