Strategic Profile of Volvo Car Corporation’s Global Operations, 2020

Automotive Strategic Profile of Volvo Car Corporation’s Global Operations, 2020

Adopting Multi-Pronged Strategy for Success, Volvo Targets Modular Platforms, Alternative Powertrains, and SUV Portfolio to Reach 800,000 Unit Sales by 2020

INDUSTRY
Automotive

RELEASE DATE
28-Mar-2016
REGION
North America
DELIVERABLE TYPE
Market Research

RESEARCH CODE
MB71-01-00-00-00
SKU
AU01254-NA-MR_17752
Yes
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Strategic Profile of Volvo Car Corporation’s Global Operations, 2020
Published on: 28-Mar-2016 | SKU: AU01254-NA-MR_17752

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This research service focusses on the strategic profile of Volvo Car Corporation’s global operations and delivers a thorough review of the company’s activities in key growth markets, including Western Europe, North America, and the Asia-Pacific (China). Starting by sketching the company’s corporate structure and growth strategy roadmap, the report analyses Volvo’s sales and retail strategies; product, technology, and manufacturing profiles; and investment plans in the fields of research and development and manufacturing. Frost & Sullivan's analysts have also examined the company’s innovation and research portfolios, which are expected to shape the future of Volvo Car Corporation.

Market Overview

Technological Innovations Make Volvo Future-Ready

Volvo's focus on futuristic solutions in terms of technology and safety has enabled it to set itself apart from the competition. Its agile corporate structure and autonomy within its parent organization, the Geely Holding Group, has facilitated external collaborations with automotive, electronics and telecommunications companies. These partnerships have stoked multiple advancements such as autonomous drive and electrification and enabled it to bring products quicker to market than its competitors.

Volvo's survival is linked to its market performance in China, its biggest market. However, the Chinese slowdown and decrease in oil prices is expected to scale down the market. The company can alleviate this challenge to some extent and boost its sales volume by, collaborating with Geely to quickly launch an entry-level premium vehicle. Additionally, its emphasis on forward-looking solutions such as autonomous drive, car-as-a-service and other convenience features will hold it in good stead. Likewise, Geely's goal to widen its global footprint can be achieved by optimizing Volvo's technology and brand presence.

Focusing on emerging markets such as India, the UAE and countries belonging to the Association of South East Asian Nations (ASEAN) in addition to North America, will aid Volvo in establishing itself as a premium global brand.

Key Findings

Corporate Vision 2020

Corporate Structure

Growth Strategy

Sales Forecast by Region

Platform Strategy

Profitable Product Portfolio Strategy

Connected Mobility Technologies

Current and Future Outlook

  • Product Portfolio
  • Value Proposition
  • Technology
  • R&D
  • Manufacturing

Associated Multimedia

Research Scope

Research Aims and Objectives

Research Background

Research Methodology

Key OEM/Participant Groups Compared in This Study

Company Structure

Global Footprint

Sales by Model

Sales Forecasts by Region

R&D Budget as a Percent of Net Sales

China Euro Vehicle Technology AB (CEVT)

Volvo & Geely’s Collaboration

Volvo’s Retail Growth

Dealerships

Retail Strategies of Luxury/Premium OEMs—Competitive Landscape

Service & Maintenance

Marketing Strategy

Products Line Overview

Platform Strategy

Scalable Product Architecture (SPA)

Compact Modular Architecture (CMA)

Polestar—The High-performance Volvo

Polestar Engineered

Polestar—Performance Optimisation

Optimisation of Volvo V60

Volvo XC90 (2016 North American Truck of the Year*)

Entry Luxury Segment—Competitive Landscape

Product and Powertrain Mix Strategy—The USA

Powertrain Strategy

Proliferation of Electrified Vehicles Model

New Mobility Service and Technology Solutions

Innovations

Sensus Connect

IntelliSafe

Drive Me—Self-driving Cars

Autonomous Driving

Global Production Volume, Assembly Plants Capacity, and Manpower

Investments in Facilities

Expansion in North America

Key Conclusions

Future Outlook

The Last Word—3 Big Predictions

Legal Disclaimer

Market Engineering Methodology

Abbreviations and Acronyms Used

Learn More—Next Steps

List of Figures
  • 1. Volvo Car Corporation: Key Findings, Global, 2015
  • 2. Volvo Car Corporation: Innovations, Global, 2015
  • 3. Volvo Car Corporation: Outlook, Global, 2015 & 2022
  • 4. Volvo Car Corporation: Company Structure, Global, 2015
  • 5. Volvo Car Corporation: CEVT, China, 2015
  • 6. Volvo Car Corporation: Digital Retail Focus of Key OEMs, Global, 2014–2022
  • 7. Volvo Car Corporation: Products Line Overview, Global, 2015
  • 8. Volvo Car Corporation: Platform Strategy, 2015
  • 9. Volvo Car Corporation: Polestar Optimisation, Global, 2015
  • 10. Volvo Car Corporation: Entry Luxury Segment, Emerging Markets, 2015
  • 11. Volvo Car Corporation: Powertrain Strategy, 2015
  • 12. Volvo Car Corporation: Powertrain Strategy, 2015
  • 13. Volvo Car Corporation: Autonomous Cars, Global, 2015
  • 14. Volvo Car Corporation: Factory Investment, 2015
  • 15. Volvo Car Corporation: Geographical Expansion, North America, 2015
  • 16. Volvo Car Corporation: Key Conclusions, Global, 2015
  • 17. Volvo Car Corporation: Key Findings, Global, 2015
  • 18. Volvo Car Corporation: The Last Word, Global, 2015
List of Charts
  • 1. Volvo Car Corporation: Corporate Vision, Global, 2020
  • 2. Volvo Car Corporation: Corporate Structure, Global, 2015
  • 3. Volvo Car Corporation: Growth Strategy Roadmap, Global, 2011–2020
  • 4. Volvo Car Corporation: Sales by Region, 2014–2022
  • 5. Sales by Region, Global, 2015 & 2022
  • 6. Volvo Car Corporation: Platform Strategy, Global, 2015–2020
  • 7. Volvo Car Corporation: Product Portfolio, Global, 2015
  • 8. Volvo Car Corporation: Key Findings, Global, 2015
  • 9. Volvo Car Corporation: Company Structure, Global, 2015
  • 10. Volvo Car Corporation: Sales by Model, 2014 and 2015
  • 11. Volvo Car Corporation: Sales by Region, 2014–2022
  • 12. Volvo Car Corporation: R&D Budget as Percent of Net Sales, Global, 2011–2015
  • 13. Volvo Car Corporation: CEVT, China, 2015
  • 14. Volvo Car Corporation: Geely and Volvo Co-operation, China, 2015
  • 15. Volvo Car Corporation: Volvo’s Retail Growth, Global, 2015
  • 16. Volvo Car Corporation: Dealerships, Global, 2015
  • 17. Volvo Car Corporation: Service & Maintenance, Global, 2015
  • 18. Volvo Car Corporation: Marketing Strategy, Global, 2015
  • 19. Volvo Car Corporation: Platform Strategy, 2015
  • 20. Volvo Car Corporation: Polestar, Global, 2015
  • 21. Volvo Car Corporation: Polestar Optimisation, Global, 2015
  • 22. Volvo Car Corporation: Volvo XC90, 2015
  • 23. Volvo Car Corporation: Mobility, Global, 2015
  • 24. Volvo Car Corporation: Innovations, Global, 2015
  • 25. Volvo Car Corporation: Innovations, Global, 2015
  • 26. Volvo Car Corporation: Innovations, Global, 2015
  • 27. Volvo Car Corporation: Autonomous Cars, Global, 2015

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This research service focusses on the strategic profile of Volvo Car Corporation’s global operations and delivers a thorough review of the company’s activities in key growth markets, including Western Europe, North America, and the Asia-Pacific (China). Starting by sketching the company’s corporate structure and growth strategy roadmap, the report analyses Volvo’s sales and retail strategies; product, technology, and manufacturing profiles; and investment plans in the fields of research and development and manufacturing. Frost & Sullivan's analysts have also examined the company’s innovation and research portfolios, which are expected to shape the future of Volvo Car Corporation.
More Information
Deliverable Type Market Research
No Index No
Podcast No
Table of Contents | Executive Summary~ || Key Findings~ || Corporate Vision 2020~ || Corporate Structure~ || Growth Strategy~ || Sales Forecast by Region~ || Platform Strategy~ || Profitable Product Portfolio Strategy~ || Connected Mobility Technologies~ || Current and Future Outlook~ ||| Product Portfolio~ ||| Value Proposition~ ||| Technology~ ||| R&D~ ||| Manufacturing~ || Associated Multimedia~ | Research Scope, Objectives, Methodology, and Background~ || Research Scope~ ||| Key Market growth for Volvo~ |||| Western Europe~ |||| China~ |||| The USA~ || Research Aims and Objectives~ || Research Background~ || Research Methodology~ || Key OEM/Participant Groups Compared in This Study~ | Segmentation~ | Overview of Volvo Car Corporation~ || Company Structure~ || Global Footprint~ || Sales by Model~ || Sales Forecasts by Region~ || R&D Budget as a Percent of Net Sales~ | Volvo Car Corporation—Activities in China~ || China Euro Vehicle Technology AB (CEVT)~ || Volvo & Geely’s Collaboration~ | Volvo Car Corporation—Sales & Retailing Strategy~ || Volvo’s Retail Growth~ || Dealerships~ || Retail Strategies of Luxury/Premium OEMs—Competitive Landscape~ || Service & Maintenance~ || Marketing Strategy~ | Volvo Car Corporation—Product Strategy~ || Products Line Overview~ || Platform Strategy~ || Scalable Product Architecture (SPA)~ || Compact Modular Architecture (CMA)~ || Polestar—The High-performance Volvo~ || Polestar Engineered~ || Polestar—Performance Optimisation~ || Optimisation of Volvo V60~ || Volvo XC90 (2016 North American Truck of the Year*)~ || Entry Luxury Segment—Competitive Landscape~ | Volvo Car Corporation—Technology Strategy~ || Product and Powertrain Mix Strategy—The USA~ ||| Gasoline Powertrains~ ||| Diesel Powertrains~ ||| Hybrid Powertrains~ || Powertrain Strategy~ ||| Drive-E Engine~ ||| Three-cylinder Engine~ ||| Twin-engine Technology~ || Proliferation of Electrified Vehicles Model~ || New Mobility Service and Technology Solutions~ || Innovations~ || Sensus Connect~ || IntelliSafe~ || Drive Me—Self-driving Cars~ || Autonomous Driving~ | Volvo Car Corporation—Manufacturing Strategy~ || Global Production Volume, Assembly Plants Capacity, and Manpower~ || Investments in Facilities~ || Expansion in North America~ | Conclusions and Future Outlook~ || Key Conclusions~ || Future Outlook~ || The Last Word—3 Big Predictions~ || Legal Disclaimer~ | Appendix~ || Market Engineering Methodology~ || Abbreviations and Acronyms Used~ || Learn More—Next Steps~
List of Charts and Figures 1. Volvo Car Corporation: Key Findings, Global, 2015~ 2. Volvo Car Corporation: Innovations, Global, 2015~ 3. Volvo Car Corporation: Outlook, Global, 2015 & 2022~ 4. Volvo Car Corporation: Company Structure, Global, 2015~ 5. Volvo Car Corporation: CEVT, China, 2015~ 6. Volvo Car Corporation: Digital Retail Focus of Key OEMs, Global, 2014–2022~ 7. Volvo Car Corporation: Products Line Overview, Global, 2015~ 8. Volvo Car Corporation: Platform Strategy, 2015~ 9. Volvo Car Corporation: Polestar Optimisation, Global, 2015~ 10. Volvo Car Corporation: Entry Luxury Segment, Emerging Markets, 2015~ 11. Volvo Car Corporation: Powertrain Strategy, 2015~ 12. Volvo Car Corporation: Powertrain Strategy, 2015~ 13. Volvo Car Corporation: Autonomous Cars, Global, 2015~ 14. Volvo Car Corporation: Factory Investment, 2015~ 15. Volvo Car Corporation: Geographical Expansion, North America, 2015~ 16. Volvo Car Corporation: Key Conclusions, Global, 2015~ 17. Volvo Car Corporation: Key Findings, Global, 2015~ 18. Volvo Car Corporation: The Last Word, Global, 2015~| 1. Volvo Car Corporation: Corporate Vision, Global, 2020~ 2. Volvo Car Corporation: Corporate Structure, Global, 2015~ 3. Volvo Car Corporation: Growth Strategy Roadmap, Global, 2011–2020~ 4. Volvo Car Corporation: Sales by Region, 2014–2022~ 5. Sales by Region, Global, 2015 & 2022~ 6. Volvo Car Corporation: Platform Strategy, Global, 2015–2020~ 7. Volvo Car Corporation: Product Portfolio, Global, 2015~ 8. Volvo Car Corporation: Key Findings, Global, 2015~ 9. Volvo Car Corporation: Company Structure, Global, 2015~ 10. Volvo Car Corporation: Sales by Model, 2014 and 2015~ 11. Volvo Car Corporation: Sales by Region, 2014–2022~ 12. Volvo Car Corporation: R&D Budget as Percent of Net Sales, Global, 2011–2015~ 13. Volvo Car Corporation: CEVT, China, 2015~ 14. Volvo Car Corporation: Geely and Volvo Co-operation, China, 2015~ 15. Volvo Car Corporation: Volvo’s Retail Growth, Global, 2015~ 16. Volvo Car Corporation: Dealerships, Global, 2015~ 17. Volvo Car Corporation: Service & Maintenance, Global, 2015~ 18. Volvo Car Corporation: Marketing Strategy, Global, 2015~ 19. Volvo Car Corporation: Platform Strategy, 2015~ 20. Volvo Car Corporation: Polestar, Global, 2015~ 21. Volvo Car Corporation: Polestar Optimisation, Global, 2015~ 22. Volvo Car Corporation: Volvo XC90, 2015~ 23. Volvo Car Corporation: Mobility, Global, 2015~ 24. Volvo Car Corporation: Innovations, Global, 2015~ 25. Volvo Car Corporation: Innovations, Global, 2015~ 26. Volvo Car Corporation: Innovations, Global, 2015~ 27. Volvo Car Corporation: Autonomous Cars, Global, 2015~
Author Isaac Abraham
Industries Automotive
WIP Number MB71-01-00-00-00
Is Prebook No