Entertainment and Media

The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.

Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.

We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.

  1. 14 May 2021  |  Global  |  Market Research

    The COVID-19 Pandemic has Compelled a Shift to Cloud-based Video Workflows for Remote Production and Distribution

    The Media and Entertainment (M&E) Video Transcoding Market is Seeing More Opportunity for Virtual Solutions

    This Frost & Sullivan study analyzes the global media and entertainment (M&E) video transcoding market (the base year is 2020). Video transcoders are used to convert content from a single input source to a wide array of output formats, definitions, resolutions, and file or live formats. This enables video to be delivered to diverse networked and ha...

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  2. 03 Mar 2021  |  Global  |  Market Research

    Low-Latency Video Delivery Needs and Growth Opportunities

    Survey Respondents Consider Cost and Scaling Networks to be the Biggest Implementation Challenges

    Since 2019, low and ultra-low latency video delivery for live streaming has been a hot topic among vendors in the content delivery network (CDN) market. Frost & Sullivan has seen a disconnect between what CDNs are selling and what customers want to deploy, which is the point of this survey sent via email to industry professionals across the media, ...

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  3. 01 Sep 2020  |  Global  |  Market Research

    Empowering the Future of VR/AR Content Consumption through 5G

    Highlighting Industry Use Cases of Immersive Technology

    This industry insight covers the opportunity for 5G in relation to the industry-wide adoption of virtual reality (VR) and augmented reality (AR) technology in select use cases. The insight seeks to answer the following questions: What is the status of global 5G deployments? How will 5G help VR/AR technology applications? What are the challenges and...

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  4. 16 Apr 2020  |  Global  |  Market Research

    Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market

    Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic

    Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...

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  5. 05 Sep 2018  |  Global  |  Market Research

    Global Content Protection Market, Forecast to 2024

    Turbulent Market Conditions Due to Shifting Consumer Preferences and Technological Advancements Point to High Growth Potential by 2024 for Vendors; Responsiveness and Scalability Will be Key to Success

    The study on the Global Content Protection Market provides a comprehensive analysis of trends, perspectives, and market forecasts until 2024. The segments covered include: a. Conditional Access Systems (CAS) b. Digital Rights Management (DRM) c. Digital Watermarking Apart from providing a thorough competitor analysis of key market partici...

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  6. 20 Jun 2017  |  Global  |  Market Research

    Global Non-linear Editing Market, Forecast to 2023

    Market Forecast Tied to Industry Trends and Behavior of the Growing Professionals Segment and Vendors

    The non-linear editing (NLE) market is maturing as video editing becomes a common skill in the digital world. The proliferation of video, declining NLE solution prices, new technologies such as 4K and virtual reality, and more cloud-based options stimulate chances for market growth. However, market forecast remains tied to the growing professionals...

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  7. 13 Apr 2017  |  Global  |  Market Research

    Global Content Protection Market, Forecast to 2021

    OTT, HTML5, and Cable IP-fication Disrupt Status Quo for Conditional Access Systems (CAS) and Digital Rights Management (DRM)

    Video service operators continue to rely heavily on content protection technologies to secure content, protect revenue, and meet content licensing obligations. However, the nature of protection technologies is expanding to encompass changing content delivery and rendering destinations including consumer electronics (CE) device apps and browsers. Th...

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  8. 01 Jun 2016  |  Global  |  Market Research

    Global Online Video Platforms Market

    Proliferation of TVE and OTT Services Driving Need for Management and Monetization of Live and On-demand Video

    The increasing penetration of broadband and explosion of connected devices combined with the increasing consumer appetite for content anytime, anywhere, and on any device, compounded by the rising numbers of cord cutters, cord shavers, and cord nevers is driving aggressive investment in over-the-top (OTT) and TV everywhere (TVE) strategies across t...

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  9. 18 Mar 2016  |  Global  |  Market Research

    Global Video On-demand Services Market, Forecast to 2020

    Transforming TV Industry to Push Subscription Growth across Cable, DTH/Satellite, Internet and IPTV Segments

    The global market for Internet video on-demand (VOD) services was both vibrant and dynamic in 2014 and 2015. With the rising number of cord cutters, shavers, and nevers; increasing broadband penetration; and the connected devices boom, Internet VOD is becoming the content consumption platform of choice for audiences worldwide. This study examines t...

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  10. 02 Mar 2016  |  Global  |  Market Research

    Global Broadcast and DTT Encoders Market, Forecast to 2020

    Quality and Efficiency Demands Fuel Growth, Backpack Encoders Impact Contribution Revenue, Refresh Cycle Bolsters Digital Terrestrial Television (DTT) Segment but High Efficiency Video Coding (HEVC) Remains Elusive

    This market engineering research service provides revenue forecasts and market share estimates for the global broadcast and DTT video encoding market. It covers contribution encoding, primary distribution, and digital terrestrial transmission applications. The analysis provides detailed numerical forecasts with emphasis on the competitive implicati...

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