Entertainment and Media

The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.

Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.

We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.

  1. 19 Jan 2024  |  North America

    Evaluating the Perceptions and Use of Immersive Technologies and the Metaverse

    Highlights from the 2023 Frost & Sullivan Global IT Decision Makers Survey

    Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as immersive services, the metaverse, the Internet of Things, artificial intelligence, and the cloud. This report leverages the information collected on Frost & Sullivan s 2023 IT Decision Makers Survey to analyze t...

    $4,950.00
  2. 08 Jan 2024  |  North America

    Top 10 Growth Opportunities in Digital Content Services, 2024

    The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services

    The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world s population is estimated to be...

    $2,450.00
  3. 03 Jun 2020  |  North America

    Global Digital Signage Systems Market, Forecast to 2025

    Innovation in Display Technologies, Falling Prices, and the Emergence of Turnkey Solution Providers Drive Growth

    Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth. A key value proposition of signage networks is that they can be dep...

    $4,950.00
  4. 06 May 2020  |  North America

    Post-pandemic Growth Opportunity Analysis of the Online Video Platforms Market

    An Assessment of Market Direction to Prepare for the Rebound

    Online video platforms (OVPs) play a critical role in delivering online video content to the world. OVPs enable media and entertainment companies including broadcasters, multiple-system operators, publishers, and other content owners to publish, protect, manage, and monetize their digital video assets. OVPs also power the video for online propertie...

    $4,950.00
  5. 28 Feb 2020  |  North America

    Global Set-top Box (STB) Market, Forecast to 2024

    IPTV is the Largest and the Fastest-growing Segment in the Mature STB Market; 4K, HDR, and Voice Assistants are Key Features

    The rising consumption of consumer streaming will drive the expansion of the over-the-top (OTT) ecosystem. This has prompted innovation in the global set-top box (STB) market, and streaming STBs will increasingly replace traditional devices throughout the forecast period (2019-2024). Unit shipment is expected to increase from 242.9 million in 2019 ...

    $3,000.00
  6. 08 Jan 2020  |  North America

    Global Smart TVs Market, Forecast to 2025

    4K/HDR and Falling Prices to Drive Market Growth as Competition from Chinese Vendors Intensifies

    Falling prices and the demand for next-generation features such as 4K and HDR continue to be the strongest drivers for smart TV sales. Even as the price of the highest-end models continues to rise as screen sizes and device sophistication at the high end continue to grow, there is falling disparity between traditional and smart TV price points at t...

    $1,500.00
  7. 24 Dec 2019  |  North America

    Global Blu-ray Media and Players Market, Forecast to 2025

    4K/HDR/Dolby Atmos will Ensure Continued Relevance of Blu-ray Players and Media Despite Consumer Shift to OTT Streaming Services

    Blu-ray technology vendors face significant challenges stemming from the continued momentum of over-the-top (OTT) video streaming—the fastest-growing segment of the home video market. The seemingly inevitable consumer transition from physical disc to digital video content consumption via OTT services is negatively impacting the sales of Blu-ray p...

    $1,500.00
  8. 12 Dec 2019  |  North America

    Global PC Market, Forecast to 2025

    Vendors Must Target Opportunities in the Enterprise Segment and Leverage the Broader Mobility and Cloud Computing Trends

    The PC market will continue to decline over the forecast period. Market saturation in developed markets is a significant barrier to growth. Brutal price competition and ongoing pressure from competing alternative devices negatively impact the long-term market outlook. The PC market faces persistent challenges from rapidly changing consumer PC buyin...

    $1,500.00
  9. 02 Dec 2019  |  North America

    The Challenges and Best Practices for Inserting Ads into OTT Downloadable Videos

    AVOD Providers are Unsure About Integrating into an Ad-supported Business Model

    The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...

    $1,500.00
  10. 02 Dec 2019  |  North America

    OTT Streaming Services Recognize the Importance of Making Content Downloadable

    Mobile Video Downloads is a Promising Feature for Streaming Platforms

    Many of the common problems encountered by viewers are the result of connectivity issues, especially on mobile. Globally, many viewers are plagued by problematic cellular connections that can’t support their on-demand video needs. Studies show that viewers are increasingly impatient, and the lag or buffering that results from insufficient connect...

    $1,500.00